Glossary

The CRM glossary contains a list of terms that are used on this site or that are CRM related. Use the search option to find a crm term or use the alphabetized list to manually browse for crm terms.


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Term Definition
ROI (on CRM)ROI stands for Return on Investment. ROI (in relation to using CRM systems) represents a ratio between the amount of money saved or obtained as a result of implementing a CRM solution in a company, and the actual costs of the CRM implementation.
 


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