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Glossary
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The CRM glossary contains a list of terms that are used on this site or that are CRM related. Use the search option to find a crm term or use the alphabetized list to manually browse for crm terms. | |
| You can always search for entries (regexp permitted). | |
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Submit Term | |
| Marketing Automation | Marketing automation is an integral component of customer relationship management that involves the use of software applications in order to automate marketing processes that are usually manually performed (such as customer segmentation and campaign management). |
| Glossary V2.0 | |
